(BEIRUT, LEBANON) — American fashion brand Michael Kors hosted a grand opening party Tuesday for the opening of its first store in Beirut, Lebanon.
Michael Kors, who built the successful brand, said Lebanon was a perfect choice for a new store.
“Fashion and style have really become global over the past few years. I’m thrilled to have the opportunity to open stores in new regions around the world, and I think Lebanon, which has always been renowned for its sophistication, is the perfect choice for our newest location,” he said.
While the brand already sells at department stores, the 126-square meter space on Fakhry Bey Street in the Beirut Souks area is the first standalone store in the country.
The popular brand is the latest foreign label to open a shop in spite of its security issues in Lebanon. Other high-end brands that have opened standalone stores in Downtown recently include clothing brand Joseph and shoe maker Roger Vivier.
“It’s always exciting entering a new country,” said John D. Idol, the company’s CEO. “The Middle East is a key piece of our expansion strategy, and Beirut is a shopping destination for many fashion and luxury customers. We’re looking forward to introducing them to our jet set lifestyle.”